The Independent's journalism is supported by our readers. When you purchase through links on our site, we may earn commission. Why trust us?
This £140m company is the biggest Dragons’ Den success story – here’s where to buy
PerfectTed offers matcha powered energy drinks, lattes and more
BBC’s Dragons’ Den is back (until the end of the month, at least). So far, we’ve seen a banana-shaped shoe deodoriser, an African skincare brand and more, but Dragon’s Den alumni are also making headlines.
Matcha drink tycoon PerfectTed, which had investment from the Dragons in 2023, has now reportedly been valued at £140m. This is higher than any company that’s landed a deal with the Dragons to date.
In the Den, Stephen Bartlett and Peter Jones invested £50,000 each for a five per cent stake in the business. Now, with a round of funding from venture capital firm Felix Capital, it’s become a record-breaking success story off the back of the show.
In their pitch, founders Marisa Poster and Teddie Levenfiche hailed themselves as the “UK’s first matcha-powered energy drink”. Marissa recalled turning to coffee and energy drinks at university as a way to get her work done, only to feel hit with jitters, crashes and worsened anxiety. She found that matcha tea, on the other hand, offers slow-release energy.
With high levels of antioxidants and nutrients, matcha tea also contains caffeine and L-theanine, an amino acid known for its relaxation-boosting properties. PerfectTed uses ceremonial grade matcha – which is generally better quality than culinary grade – from the Uji region of Japan, renowned for its matcha. Its energy drinks come in flavours including apple and raspberry or peach, and are made with real fruit. PerfectTed also offers flavoured matcha powder in resealable bags, as well as canned matcha lattes to bring on the go.
PerfectTed didn’t just impress the Dragons. Our fitness and wellbeing editor Emilie Lavinia spotlighted the brand in her review of the best matcha brands, praising its “fun flavours like vanilla and summer berry”.
If you’re a matcha fan looking for a new way to enjoy the drink, keep reading to find out how you can get your hands on the famous matcha beverages.
This matcha maker is our wellbeing editor’s favourite accessory of 2025 – and it’s less than £100
The best matcha brands to buy in 2025, from ceremonial-grade powders to ready-to-drink cans
10 best protein bars for building muscle and fuelling your workouts, tested by a fitness writer
Best coffee machines for 2025, tried and tested for barista-quality cups
11 best blenders for smoothies, soups, dips and more, tried and tested
PerfectTed juicy peach healthy energy
PerfectTed juicy peach healthy energy drinks are lightly sparkling and made with ceremonial-grade matcha. The drinks come in four flavours, including peach, apple and raspberry, pineapple and yuzu, and pear and ginger.
According to the brand, they contain the same amount of caffeine as other energy drinks but from a natural rather than a synthetic source. The drinks have no added sugar, and the matcha is hailed for supporting immunity and mental performance while reducing fatigue.
The drinks can be bought in bundles of 12, 24 or 36, and if you’re not sure which flavour you’ll enjoy most, there’s a mixed bundle with all four flavours available.
PerfectTed ceremonial grade matcha
Touted by the brand as the number one best-selling matcha product in Europe, Perfect Ted offers 100 per cent pure ceremonial grade matcha in 25g and 250g bags.
It’s shade-grown (which means it’s considered to reap more flavour and health benefits), hand-picked, air-dried and stone-ground, and is non-GMO. Whisk up the powder with water and pour it over milk to make a homemade matcha latte.
PerfectTed vanilla matcha powder
From Costa to Blank Street and independent cafes, flavoured matcha lattes are everywhere at the moment, so it's no surprise that Perfect Ted offers its own. The options include this vanilla bean-flavoured ceremonial grade matcha, fresh mint, summer berry, and the one we’ve got our eye onthe blueberry.
PerfectTed vanilla oat matcha latte
A convenient option for matcha latte fans, PerfectTed offers two canned matcha latte drinks: vanilla and strawberry. Like all of the brand’s products, they’re made with ceremonial-grade matcha. It contains gluten-free oat milk and 60mg caffeine, which is less than the brand’s energy drinks – and the same amount you’d get from one shot of espresso. The drinks don’t contain any refined sugar or artificial sweeteners, but contain agave for sweetness.
Looking for more options? Read our edit of the best matcha brands