Brits lose nearly £50,000 to beauty treatment scams
Related: Martin Lewis issues urgent social media ads scam warning
Santander UK has reported that British consumers have lost nearly £50,000 to beauty treatment scams so far this year, with an average loss of £227 per victim.
These scams encompass counterfeit perfumes, make-up, Botox, lip and collagen fillers, and other cosmetic procedures, with approximately two-thirds of the victims being female.
Fraudsters typically use social media and private messaging apps to lure victims with heavily discounted offers and influencer-style content.
The scam often involves moving the conversation to a messaging app to arrange payment via bank transfer or payment link, after which the product either never arrives or is found to be fake.
Santander and the Cosmetic Toiletry & Perfumery Association warn that fake cosmetic treatments pose serious health risks and urge Christmas shoppers to be vigilant against offers that seem too good to be true.