The bizarre broccoli juice trend sweeping the Winter Olympics: ‘It’s better than Jagermeister’
Why are Winter Olympic athletes turning to broccoli juice?
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- Broccoli juice is gaining popularity as a supplement among elite endurance athletes, particularly cross-country skiers, cyclists, and long-distance runners at the Winter Olympics, despite its unpalatable taste.
- Developed by Swedish company Nomio following eight years of research, the concentrated liquid shot is believed to lower blood lactate levels during intense physical exertion.
- The supplement aims to help athletes manage their lactate threshold, thereby delaying fatigue and promoting quicker recovery during high-intensity training and competitions.
- Elite athletes, including cyclist Mads Pederson and Norwegian Olympic cross-country skiers Einar Hedegart and Emil Iversen, have reported noticeable improvements in performance and recovery.
- While anecdotal evidence and bio-plausibility support its use, scientists indicate that more extensive research is required to fully confirm the supplement's efficacy.
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