Why British people are drinking less alcohol than ever before
UK adults are consuming less alcohol than at any point since data collection began in 1990, averaging 10.2 drinks per week last year.
This represents a decline of over a quarter from the peak consumption levels recorded two decades ago.
Factors contributing to this reduction include an ageing population, increased health consciousness, and the ongoing cost of living crisis.
The hospitality sector, particularly pubs, is facing significant challenges, with over 400 closures in 2024 and fears of a difficult festive season.
Research indicates that 61 per cent of people are going out less often, with 68 per cent of young people attributing this to the current economic climate.